Electrics stores

Original Schneider Electric and Jung products

2020
Schneider Russia - homepage screenshot

Goals

Develop a CMS template for online electrical store. Original products: design series of sockets and switches, defeaters, climate control. Target audiences are interior designers, electricians, construction teams and businesses of different size.

Each brand will have its own website with its own palette. Schneider Electric and Jung were selected for the early stages.

Page types

  1. Homepage
  2. Products list
  3. Products list with configurator
  4. Product page
  5. Search result page
  6. Brands list
  7. Pick-up point map
  8. Cart
  9. Personal account
  10. Favorites
  11. Static page
  12. Contacts

Catalogue

The multi-level menu is fixed on the left side of the screen.

Schneider Russia - menu screenshot

For the Jung brand, a preview of the series' appearance is also available.

The series section is designed as a non-uniform grid.

Jung Russia - series page screenshot

Configurator (Jung)

On the Jung website, you can try out different colour combinations and select the most suitable one across each device series. This functionality was implemented in collaboration with full-stack developer.

Product page

Apart from the price, the most important information for the customer is the availability of the product and its quantity. Sometimes the required goods may not be in stock, and in such cases, they need to be ordered separately from the manufacturer. However, we will promptly inform users of this. The page also includes frames for sockets and switches.

Schneider Russia - product page screenshot

Checkout

At the checkout stage, you can select a pickup city, preferred delivery method and payment method. Following this, the order will be forwarded to the in-house CRM and processed by the shop team. This functionality was implemented in collaboration with full-stack developer.

Schneider Russia - cart screenshot Schneider Russia - checkout

Result

  • The sites were developed using an in-house CMS, including a special module to handle shop-related features. Front-end: HTML + Smarty template engine, CSS, jQuery + plugins. Back-end: PHP, CodeIgniter.
  • Easy to use even on small devices.
  • Clear structure and search engine optimization had a beneficial effect on organic traffic.
  • Since its launch in 2020, the stores have attracted a large number of active users. Thousands of orders have been shipped to all regions of Russia. The shop team processes dozens of orders every day. In addition, we have used the template we have created to launch a number of other sites for other brands. All the websites are still maintained by Evernet.
Schneider Russia - mobile version screenshot - 01
Jung Russia - mobile version screenshot - 02
Schneider Russia - mobile version screenshot - 03

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